In the movie “Field of Dreams” the famous line was if you build it they will come. In the home building industry applying this mantra without an understanding of what the market needs and wants will provide a quick path towards not having a business. Given the challenging home construction market the question a smart home builder will ask is what do people today need and want. According to an article from Builder Magazine 7 of the top 10 selling home plans were in 2012 will be ranches (i.e. single level home designs). This article will explore why single level homes are increasing in popularity, the advantages and disadvantage of this type of design, and what features might be included in this type of home to make it more useable by people of all ages and capabilities. If you aren’t in the market for a new home you can also learn a few remodeling tips to take advantage of features of a single level home in your existing 2 level design.